Figure 3: Demographics of Average NBA Fan (Customer)
| Age: | 37% between 18-34 |
| Education: | 62% attended or graduated college |
| Income: | 48% earn > $50k annually |
| Gender: | 59% male, 41% female |
| Racial Distribution: | 18% African Am., 15% Hispanic |
| Bought Sporting Goods in past 3 months: | 54% |
| Bought Licensed Apparel in past year: | 45% |
| Access Internet Regularly: | 66% |
Sources: Proquest/ABI, Mediawatch
Junior was a man devoted to Pepperdine, his students, and his colleagues and was a stalwart member on many committees, always looking for how to best serve the Pepperdine Graziadio Business School and the University.
The COVID-19 crisis is one event that has intensified the need for urgent action by developing countries to utilize technologies like AI to drive economic growth.
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