Dr. Charla Griffy-Brown Discusses Twitter as Haiku in Japanese Culture
Charla Griffy-Brown, PhD, discusses the cultural relevance of Twitter in Japan during and after the devastating earthquakes that took place in March 2011.
Archive for the ‘Social Media’ Category
The Future of SEO: Google’s New Algorithm Takes on Content Farms
Graziadio School faculty chime in on Google’s new algorithm to reduce content farms, what it means for SEO, and how business websites can optimize their sites.
It’s Not the Words, It’s How You Say Them
Marketing professor and social media pro Alan Beard talks about how to create social media with “panache.”
Does Anybody Care?
Alan Beard, adjunct professor of marketing strategy at Pepperdine, explains how to get your audience to care about the company’s social media messages.
Social Media: It’s Not About You
Marketing professor Alan Beard likens social media best practices to that of dinner party conversation – listen, engage, don’t offend, and be interesting.
