Archive for the ‘Innovation’ Category

New Issue of the Graziadio Business Review Posted

Welcome to a new issue of the Graziadio Business Review. This issue includes a variety of articles written by knowledgeable authors that we believe you will find informative, insightful, and engaging. Hiring Disabled Workers Bringing the Whole Community into the Workforce By MICHAEL CAFFERKY, DBA MDIV One of our most underserved and underutilized groups is the […]

May 25th, 2016 - By


New Issue of the Graziadio Business Review Posted

Welcome to the new issue of the Graziadio Business Review. It contains several articles written by GSBM faculty that we hope you will enjoy reading.

November 2nd, 2015 - By


Why Do Customers Misbehave?

also by Marty Abbott, DM, and Kalle Lyytinen, PhD In a recent GBR article we put forward an argument that in using a product or service consumers are afforded the opportunity to use it in ways not originally intended. We argue that customers do this for a variety of reasons, such as increasing the utility […]

March 6th, 2013 - By


Implementing Intrapreneurship: A Structural and Cultural Approach

Present age organizations face a very complex and uncertain environment. In order to remain innovative and viable in the long run, many organizations are turning to “intrapreneurship.” However, what is intrapreneurship? How different it is from entrepreneurship? What can an organization do to promote intrapreneurship? In the Graziadio Business Review article “Implementing Intrapreneurship: A Structural […]

November 26th, 2012 - By


Four Chief Information Officer/IS Executives Sharing their Strategies and Experience

Check out the full presentations by innovation and information technology experts from Sony, Guitar Center, County of Orange, and the Center for CIO Leadership.

October 14th, 2011 - By


PODCAST: Self-Organizing Conversation as an Invitation to Serendipity with Dr. Stephen R. Axley

[powerpress: http://gsbm-med.pepperdine.edu/gbr/audio/winter2011/Podcasts/Axley podcast.mp3] Click here to listen and subscribe in iTunes U Where do truly great ideas come from? Is it possible to purposefully discover serendipity? How do people share information in ways to expand what they know? Stephen R. Axley, PhD believes that the answer to these questions lies in something we all do […]

March 15th, 2011 - By


Invention vs. Innovation

Miner explores the definitions of innovation and invention to improve the process by which companies prepare for, create, and develop new products.

November 24th, 2010 - By


Social Media Strategy Is More Than Just Signing Up

Currently at the Graziadio Business Report we are in the process of revamping our website – having reached the upper limits of the current platform.  Tackling the usual web development project activities – planning, executing, monitoring – we’re now confronted with the task of developing our social media implementation.  Though our initial impulse was to approach social media […]

March 1st, 2010 - By


New or Different?

During a recent talk to a group of small business owners on the practice of innovation, someone asked this interesting question: “Which is better: new or different?” The question gave me pause—first, because we tend to think of the two terms as almost the same thing, and second, because I had never actually considered forcing […]

November 23rd, 2009 - By


What’s on Your NOT-To-Do List?

Can’t see the above video? Click here to watch or you can read the transcript. In this video interview, Matthew May, supporting faculty at the Graziadio School of Business and Management, and author of the recently released book, In Pursuit of Elegance:Why the Best Ideas Have Something Missing, discusses the four principles of elegance: symmetry, […]

July 27th, 2009 - By