On Friday, Gary Kinder, an expert on business and legal writing, offered a course on Advanced Business Writing at Pepperdine University. He drove the point home that “your credibility rides with every sentence.” Here are a few takeaways from his presentation: 1.) Avoid Splitting Infinitives: This rule came from Latin scholars who, in 1820, wanted [...]
Archive for the ‘Communication’ Category
Currently at the Graziadio Business Report we are in the process of revamping our website – having reached the upper limits of the current platform. Tackling the usual web development project activities – planning, executing, monitoring – we’re now confronted with the task of developing our social media implementation. Though our initial impulse was to approach social media [...]
I’m continually looking for ways to organize ideas, work, and activities, plus figure out how to prioritize and piece it all together. We all need a system that keeps us on top, rather than drowning in unfinished projects and lost to-do lists or sublimating what we really care about doing far beneath what has to get done.
Can’t see the above video? Click this link to watch. In this video interview, Ann Feyerherm, PhD, Professor of Organization and Management and Chair of the Applied Behavior Science and Organization Theory and Management Department, explores the psychological impact of losing a job and effective methods for bouncing back.
I have been teaching with Frances Grimes in the Management Communications program here at Graziadio this fall and so business communication is on my mind. Face-to-face business communication is difficult—attempting to read body language, facial expressions, and gestures (although some gestures speak for themselves), can be a challenge. Not to mention cultural differences that can [...]
Today’s harsh economic realities continue to impact everyone. Hundreds of thousands have been losing their jobs each month. In California, even firemen and policemen are being laid off (California firemen are being laid off even as we approach fire season!). It does not matter if you work for a private enterprise or a tax-supported agency. [...]
This is the third of a series of four blogs devoted to the topic of customer retention. Read Part 1 and Part 2. Every customer that you keep represents at least three that you don’t have to attract. Numerous research studies indicate that the cost of acquiring a new customer usually runs from two to [...]