Author Archive

See What Pepperdine Faculty are Reading

These book reviews are from the latest issue of the Graziadio Business Report: The Change Cycle: How People Can Survive and Thrive in Organizational Change By Ann Salerno and Lillie Brock Berrett-Koehler Publishers, 2008 Reviewed by John Oppenheim, Adjunct Professor of Management Information Systems The Change Cycle is full of examples. It provides keys to [...]

December 7th, 2009 - By


MBA Paper Recession-Proofs Restaurants

Dean Linda Livingstone, Winner Kasra Ferasat, GBR Editor-in-Chief Owen Hall Kasra Ferasat of Palos Verdes, CA., (pictured center) a fully employed MBA program student at Pepperdine University’s Graziadio School of Business and Management, is the 2009 first place $1000 winner in the student paper competition held by the Graziadio Business Report. For the second year, [...]

November 16th, 2009 - By


GBR Fall 2009 Issue Now Online!

In this issue, read about: IT Strategy for Small and Medium-Sized Businesses in an Economic Downturn Cost-Effective IT Solutions and Critical Success Factors for SMBs. In an uncertain economy, small companies often feel the pinch of reduced business activity more acutely than large firms. As a result, it becomes increasingly important to do more with [...]

November 9th, 2009 - By


Summer 2009 GBR now live!

In this issue: Offshoring May Slow Impending U.S. Economic Recovery When jobs return, they will likely be in developing countries where labor is more cost-effective. Fred Maidment, PhD To cut costs and ride out the recession, many U.S. companies are offshoring jobs at greater rates than in the past. Many of these jobs will not [...]

July 22nd, 2009 - By


GBR Poll: On the Road to Recovery?

The GBR Blog wants to know: [poll id="5"] Do you have a different opinion about where the economy is headed? Tell us in the comments. UPDATE: This poll was closed on June 22, 2009. Read our analysis of the poll and get “Tips on Surviving and Thriving in the New U.S. Economy,” by Peggy Crawford, [...]

May 11th, 2009 - By


GBR Poll: Debt vs. Savings in Turbulent Times

The GBR Blog wants to know: [poll id="4"] Do you have a different approach to saving? Tell us in the comments. UPDATE: This poll was closed on May 18, 2009. Read our analysis of the poll and learn about “The Basics of a Balanced Personal Finance Strategy,” by Davide Accomazzo, Adjunct Professor of Finance.

April 20th, 2009 - By


Spring 2009 Issue of the GBR Now Live!

In this issue you can read about: Owner-Occupied Commercial Real Estate for the Entrepreneur Practical Advice on Profiting from Commercial Real Estate in the United States. Many benefits accrue to the owner of single-tenant commercial real estate, including the ability to employ advantageous tax strategies, an income stream in perpetuity, asset diversification, and control of [...]

April 16th, 2009 - By


5 Tips to Boost Workplace Happiness During these Tough Times

The results of the first GBR poll on the economy and workplace productivity are in! The majority of participants said their workplace has been affected in some way by the stress of the down economy 56% say that people are working harder to keep their jobs 15% say that people are too obsessed with what’s [...]

March 30th, 2009 - By


GBR Poll: The Economy and Workplace Productivity

The GBR Blog wants to know: [poll id="3"] What’s going on at your work? Tell us in the comments. UPDATE: This poll was closed on March 30, 2009. Read our analysis of the poll and get “5 Tips to Boost Workplace Happiness During these Tough Times,” by Charles Kerns, PhD, Associate Professor of Applied Behavioral [...]

March 16th, 2009 - By


Winter 2009 GBR Issue Now Live

Read the latest issue of the GBR online at http://gbr.pepperdine.edu/091/ In this issue: Recognizing Organizational Culture in Managing Change Structural changes can serve as the initial intervention for shifting culture. Mark Mallinger, PhD, Don Goodwin, MBA, and Tetsuya O’Hara, MBA The Successful Expatriate Leader in China Expatriate managers must consider the cultural dimensions of leadership. [...]

January 13th, 2009 - By