EDITORIAL: Getting Ready for Virtually Anything in Management Education
The growing use of social media in higher education, in general, and management education, in particular, will forever change the traditional learning landscape.
The growing use of social media in higher education, in general, and management education, in particular, will forever change the traditional learning landscape.
Twitter is a form of electronic charisma that can attract or repel followers. This article explores the uses and limitations of Twitter and analyzes its success based on the definition of charisma.
Businesses can best benefit from social media by having a good overall strategy and knowing how to listen, participate, and measure results.