Revitalizing Organizational Identity to Spark Turnaround
This article proposes a model for examining and revitalizing identity attributes as needed to support organizational turnaround and avoid organizational death.
This article proposes a model for examining and revitalizing identity attributes as needed to support organizational turnaround and avoid organizational death.
The experience of ambiguity can be unsettling and anxiety provoking for all concerned, thereby impairing organization members’ willingness and ability to change.