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Facebook: Data Mining the World’s Largest Focus Group

Facebook: Data Mining the World’s Largest Focus Group

With the amount of data at Facebook’s disposal, can it accurately predict outcomes within the volatile financial markets? If so, can aalso manipulate or influence such predicted events?

By Brian M. Kwong, Sean M. McPherson, Jonathan F. A. Shibata and Oliver T. Zee
Accounting / Finance / Investing, Economics, Information Management/Technology (IT), Strategy
Pepperdine | Graziadio Business School

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