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Book Corner

The Book Corner offers reviews by Graziadio School faculty and others for a variety of books on business topics.

Fordlandia: The Rise and Fall of Henry Ford’s Forgotten Jungle City by Greg Grandin

Fordlandia: The Rise and Fall of Henry Ford’s Forgotten Jungle City by Greg Grandin

This is a fascinating book covering a powerful businessman and a grand experiment in vertical integration.

By Leo Mallette, EdD
Buy-in by John P. Kotter and Lorne A. Whitehead

Buy-in by John P. Kotter and Lorne A. Whitehead

Each of the strategies discussed are valid; however, the authors should stick with academic articles and books and leave the writing of novels to other authors.

By Jack C. Green, PhD
Managing the Older Worker: How to Prepare for the New Organizational Order by Peter Cappelli and Bill Novelli

Managing the Older Worker: How to Prepare for the New Organizational Order by Peter Cappelli and Bill Novelli

The strength of the book is the series of provocative issues it raises. Practitioners can read it and decide if their businesses are positioned to better manage older workers and increase performance.

By Donald M. Atwater, PhD
Ethics in Motion by Justin M. Paperny

Ethics in Motion by Justin M. Paperny

Paperny’s objective in getting the message across regarding consequences for unethical/illegal actions is very effective. Readers will appreciate the visceral connection with each chapter.

By Mark Mallinger, PhD
Workforce of One: Revolutionizing Talent Management Through Customization by Susan M. Cantrell and David Smith

Workforce of One: Revolutionizing Talent Management Through Customization by Susan M. Cantrell and David Smith

This book will be of special interest to HR professionals and provides valuable insights and options to all strategy-level managers in an organization.

By Sam Farry, MBA
The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World by Rick Mathieson

The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World by Rick Mathieson

The book is replete with real-world examples—those that worked, those that didn’t work, and why.

By Leo Mallette, EdD
Ignited: Managers! Light Up Your Company and Career for More Power, More Purpose and More Success by Vince Thompson

Ignited: Managers! Light Up Your Company and Career for More Power, More Purpose and More Success by Vince Thompson

Thompson’s book is a must-read for those trapped in middle management who have not been as lucky as I have in finding a way out to smaller, yet much, much greener pastures.

By Davide Accomazzo, MBA
What I Didn't Learn in Business School: How Strategy Works in the Real World by Jay B. Barney and Trish Gorman Clifford

What I Didn’t Learn in Business School: How Strategy Works in the Real World by Jay B. Barney and Trish Gorman Clifford

Although this book is a novel, it allows the reader to gain knowledge and to reflect on its application. I give this four stars and a big “thumbs up.”

By Jack C. Green, PhD
Technical Analysis: The Complete Resource for Financial Market Technicians, Second Edition

Technical Analysis: The Complete Resource for Financial Market Technicians, Second Edition

In this manual, one will not find “trading secrets” nor “holy grails,” but an efficient portal to more study in areas of interest or need for the reader.

By Davide Accomazzo, MBA
The Future of Finance: The LSE Report

The Future of Finance: The LSE Report

The depth of analysis and the often provocative solutions offered in this report make it a must for those who need clarification on the financial crisis.

By Davide Accomazzo, MBA
Who's Your Gladys? How to Turn even the Most Difficult Customer into your Biggest Fan by Marilyn Suttle and Lori Jo Vest

Who’s Your Gladys? How to Turn even the Most Difficult Customer into your Biggest Fan by Marilyn Suttle and Lori Jo Vest

A review of “Who’s your Gladys” by Suttle and Vest, who say “customer service is about seeing the positive qualities in a client with negative behavior.”

By Leo Mallette, EdD
Analytics at Work: Smarter Decisions, Better Results by Thomas H. Davenport, Jeanne G. Harris, and Robert Morison

Analytics at Work: Smarter Decisions, Better Results by Thomas H. Davenport, Jeanne G. Harris, and Robert Morison

Analytics at Work is about improving performance in key business domains using data and analysis. Five stars.

By Leo Mallette, EdD
Living in More than One World, How Peter Drucker's Wisdom Can Inspire and Transform Your Life by Bruce Rosenstein

Living in More than One World, How Peter Drucker’s Wisdom Can Inspire and Transform Your Life by Bruce Rosenstein

Rosenstein unpacks the wisdom of Peter Drucker for the benefit of today’s business professionals, and, a prodigious amount of wisdom it is.

By David W. Crain, PhD
Leading Culture Change: What Every CEO Needs to Know by Christopher S. Dawson

Leading Culture Change: What Every CEO Needs to Know by Christopher S. Dawson

Throughout the book Dawson provides a sophisticated set of frameworks to prepare senior managers for creating evocative change.

By Mark Mallinger, PhD
Leading in Turbulent Times by Kevin Kelly and Gary E. Hayes

Leading in Turbulent Times by Kevin Kelly and Gary E. Hayes

I found the book to be short on new insights and somewhat trite in some aspects of leadership that it explored.

By Jeffrey Schieberl, JD
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