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Book Corner

The Book Corner offers reviews by Graziadio School faculty and others for a variety of books on business topics.

"Shaky Ground: The Strange Saga of the U.S. Mortgage Giants" by Bethany McLean

“Shaky Ground: The Strange Saga of the U.S. Mortgage Giants” by Bethany McLean

In “Shaky Ground” Bethany McLean explores what she believes to be one of the biggest unresolved issues remaining from the 2008 financial crisis

By John J. Scully, PhD, CPA
"Beyond the Lean Revolution"By Deborah J. Nightingale & Jayakanth Srinivasan

“Beyond the Lean Revolution”By Deborah J. Nightingale & Jayakanth Srinivasan

In the big picture, it is up to the leadership team of a business to develop strategies that promote the key value propositions of the enterprise.

By Donald M. Atwater, PhD
"The Facilitator's Fieldbook," by Tom Justice and David W. Jamieson, PhD

“The Facilitator’s Fieldbook,” by Tom Justice and David W. Jamieson, PhD

The use of groups and teams has become increasingly prominent in business strategies and change efforts, and facilitation enables success to occur within such groups.

By Charles Hunt, JD
“Keeping Up with the Quants” By Thomas H. Davenport and Jinho Kim

“Keeping Up with the Quants” By Thomas H. Davenport and Jinho Kim

This a translation from “quant” language to standard business English that offers insight to those who see “quants” as people who have a strange vocabulary.

By William Bleuel, PhD
“AHA Moments in Talent Management” by Mark Allen

“AHA Moments in Talent Management” by Mark Allen

A fable about hiring, developing, retaining, and creating a culture that not only says, “People are our most valuable asset,” but shows how to put it into action.

By Nancy Ellen Dodd, MPW, MFA
“Customer Experience 3.0” by John A. Goodman

“Customer Experience 3.0” by John A. Goodman

John Goodman offers a view of how industry will look at customers in the future. Goodman shows us the new world of the Customer Experience.

By William Bleuel, PhD
“Capitalism at the Crossroads” by Stuart L. Hart

“Capitalism at the Crossroads” by Stuart L. Hart

In essence, in his new book Prof. Hart makes the case for two major strategic drivers: technology and Bottom of the Pyramid (BoP) approach.

By Davide Accomazzo, MBA
Contagious: Why Things Catch On

“Contagious: Why Things Catch On” by Jonah Berger

Jonah Berger, a marketing professor at Wharton, analyzes “Why Things Catch On” in a sort of Malcolm Gladwell approach to marketing analysis.

By David W. Crain, PhD
"The Diversity Index" by Susan E. Reed

“The Diversity Index” by Susan E. Reed

In The Diversity Index, Reed raises one of the most critical issues facing managers today..what happens to the qualified female and traditional minority candidates?

By Richard Herko
Idea Agent: Leadership That Liberates Creativity and Accelerates Innovation

“Idea Agent” by Lina M. Echeverria

She grounds her key points by referring to specific experiences she had in developing products and working within a technical corporation to bring the products to market.

By Edward H. Rockey, PhD
Click Millionaires by Scott Fox

Click Millionaires by Scott Fox

The author provides an amazing array of ideas on “how to” create online lifestyle businesses by setting up and using the internet.

By Donald M. Atwater, PhD
Fate of the States by Meredith Whitney

Fate of the States by Meredith Whitney

Whitney concentrates on the economic prospects for individuals states. Particularly disturbing are Whitney’s long term projections for California and Illinois.

By John J. Scully, PhD, CPA
Technical Analysis for the Trading Professional, Second Edition, by Constance M. Brown

Technical Analysis for the Trading Professional, Second Edition, by Constance M. Brown

An excellent-read both for academics seeking a practice-oriented perspective to technical analysis and for active investors seeking analytical tools.

By Steve Ahn
Harder than I Thought by Robert D. Austin, Richard L. Nolan, and Shannon O'Donnell

Harder than I Thought by Robert D. Austin, Richard L. Nolan, and Shannon O’Donnell

Written in the parable style of such books as The Five Dysfunctions of a Team, the authors offer a story of the challenges and tribulations of the CEO role.

By Mark Allen, PhD
The Devil in the White City: Murder, Magic, and Madness at the Fair that Changed America

The Devil in the White City: Murder, Magic, and Madness at the Fair that Changed America

Larson’s book, The Devil in the White City, is a case study of a very large project in the early 1890s—the project was the conception and building of the 1893 World’s Fair; also known as the Columbian Exhibition.

By Leo Mallette, EdD
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