Having been on LinkedIn for 14 years, I have seen the ebbs and flows of the social platform, and this recent version is by far the most exciting. Here are 3 reasons why you should be active daily: ENGAGEMENT In comparison to other social platforms, LinkedIn is creating the highest level of engagement. This … Continued
Information Management/Technology (IT)
Welcome to a new issue of the Graziadio Business Review. This issue includes a variety of articles written by knowledgeable authors that we believe you will find informative, insightful, and engaging. Hiring Disabled Workers Bringing the Whole Community into the Workforce By MICHAEL CAFFERKY, DBA MDIV One of our most underserved and underutilized groups is the … Continued
Welcome to the new issue of the Graziadio Business Review. It contains several articles written by GSBM faculty that we hope you will enjoy reading.
The Graziadio Business Review published “The Case of Microsoft’s Surface Tablet: Going Behind the Strategy with SWOT” in 2013 Volume 16, Issue 2, an article by David R. King, PhD, and Todd Peterson. This post contains some updated thoughts. The analysis examining “The case of Microsoft’s Surface Tablet” was developed in the Spring of 2013, but … Continued
Present age organizations face a very complex and uncertain environment. In order to remain innovative and viable in the long run, many organizations are turning to “intrapreneurship.” However, what is intrapreneurship? How different it is from entrepreneurship? What can an organization do to promote intrapreneurship? In the Graziadio Business Review article “Implementing Intrapreneurship: A Structural … Continued
After the 2012 HITS, Devendra Mishra wrote an article, “Information Technology Enables Transformation of Hollywood,” in which he discusses the expanding roles of CIOs and the new partnerships between CIOs and CTOs.
Dr. Chun explains how today’s successful CIOs must not only use technology as a tool to reduce costs, but also as a means to generate revenue for the business.
Drawing from his experiences as CIO, Koeppel discusses the evolving role of the CIO in his presentation “The 21st Century CIO.”
Dr. Karl Knapp, Associate Professor and Senior Advisor at the School of Business and Management at the Institute of Technology Bandung, Indonesia discusses the role of technology in society.
Owen Hall, Jr., PhD, offers an overview of the major challenges and opportunities facing graduate management education and a case for online, blended learning.
From Information Systems to Innovation Systems: Establishing the Next Generation Information Systems Department
Pepperdine University’s Center for Applied Research is hosting a free conference on developing a world-class IS department and fostering innovation.
Statistics continue to demonstrate that companies that pay attention to customer satisfaction increase their sales more than other companies.
Graziadio School faculty chime in on Google’s new algorithm to reduce content farms, what it means for SEO, and how business websites can optimize their sites.
If social media is really your thing then why not work at a company that truly embraces it? Plenty of organizations are integrating social media into their everyday operations and reaching their target audience through it as well. But according to Mashable.com, four companies in particular have truly embraced social media in a way that … Continued
Because real options are a relatively recent development in the area of project valuation, there is a general lack of familiarity with the topic among many practitioners. This lack of familiarity has sometimes resulted in misconceptions about the purpose, theoretical basis, and scope of application of real option valuation. I address a few of the … Continued