Implementing Intrapreneurship: A Structural and Cultural Approach

Implementing Intrapreneurship: A Structural and Cultural Approach

Present age organizations face a very complex and uncertain environment. In order to remain innovative and viable in the long run, many organizations are turning to “intrapreneurship.” However, what is intrapreneurship? How different it is from entrepreneurship? What can an organization do to promote intrapreneurship? In the Graziadio Business Review article “Implementing Intrapreneurship: A Structural … Continued

New Issue of GBR Online

In the fall issue of the Graziadio Business Report we have published five great articles. Facilitating the Inventor – Entrepreneur Interaction: Super-Charging the IP Commercialization Process By Larry William Cox, PhD According to leading economists, entrepreneurs are those individuals who both identify and exploitcommercial opportunities. This article proposes that more technologies could be commercialized and with greater economic … Continued

Social Media Strategy Is More Than Just Signing Up

Currently at the Graziadio Business Report we are in the process of revamping our website – having reached the upper limits of the current platform.  Tackling the usual web development project activities – planning, executing, monitoring – we’re now confronted with the task of developing our social media implementation.  Though our initial impulse was to approach social media … Continued

New or Different?

During a recent talk to a group of small business owners on the practice of innovation, someone asked this interesting question: “Which is better: new or different?” The question gave me pause—first, because we tend to think of the two terms as almost the same thing, and second, because I had never actually considered forcing … Continued

MBA Paper Recession-Proofs Restaurants

Dean Linda Livingstone, Winner Kasra Ferasat, GBR Editor-in-Chief Owen Hall Kasra Ferasat of Palos Verdes, CA., (pictured center) a fully employed MBA program student at Pepperdine University’s Graziadio School of Business and Management, is the 2009 first place $1000 winner in the student paper competition held by the Graziadio Business Report. For the second year, … Continued

What’s on Your NOT-To-Do List?

Can’t see the above video? Click here to watch or you can read the transcript. In this video interview, Matthew May, supporting faculty at the Graziadio School of Business and Management, and author of the recently released book, In Pursuit of Elegance:Why the Best Ideas Have Something Missing, discusses the four principles of elegance: symmetry, … Continued

Learning on the Job

This op-ed first appeared in the Los Angeles Business Journal and is reprinted with their permission. In recent weeks there hasn’t been much data supporting sustained economic stability, much less a recovery. However, it does appear the economy is no longer in a freefall, and we are likely experiencing the depths of this downturn. Since … Continued