Participatory Action Research (PAR) provides an alternative approach to marketing that can address issues in segments of the population that receive lesser quality healthcare.
Margaret E. Phillips, PhD
Margaret E. Phillips, PhD, is Associate Professor of International Business at the Graziadio School of Pepperdine University. A teacher, researcher, and consultant, she works primarily in the U.S., the Caribbean, and Latin America. Her special interests are in cultural influences on organization behavior, management development in multicultural contexts, and organization diagnosis and design for sustainability. Her work has been published in books and academic journals and included in compendiums of key contributions to the fields of cross-cultural management and international human resources management. She currently serves on the governing boards of several organizations, for-profit and not-for-profit, with culturally diverse stakeholders. Dr. Phillips received her PhD in Management from the Anderson School at UCLA, an MS in Administration from the Merage School at UC Irvine, and a BA in Psychology from UCLA’s College of Letters and Science.