Drawing upon recent research, this article offers practical advice on two key elements of working in virtual settings: how to create and reinforce a trustworthy identity with people who do not know you well, and how you can overcome barriers to effective collaboration with physically distant others.
C. Brad Crisp, PhD, MBA
C. Brad Crisp is associate professor of information systems and dean of the College of Business Administration at Abilene Christian University. He earned a BBA in accounting from ACU and an MBA and Ph.D. in information systems from the University of Texas at Austin. Brad previously worked at Arthur Andersen and Indiana University, and he served ACU as director of the School of Information Technology and Computing and director of the online MBA program before he became dean. Dr. Crisp's research examines social processes related to the use and impact of information technology in educational and workplace settings, such as distributed work teams. His research has been published in outlets such as the Academy of Management Journal, Organization Science, and the Journal of Product Innovation Management. He currently serves on the boards of several church and civic organizations.