Craig R. Everett, PhD

Craig R. Everett, PhD, is Associate Director of the Pepperdine Private Capital Markets Project and an assistant professor of finance at the Graziadio School of Business and Management at Pepperdine University. He is an outspoken advocate of financial education for all ages and is author of the children’s financial literacy thriller Toby Gold and the Secret Fortune. His research and teaching expertise includes entrepreneurial finance and behavioral finance. He has been quoted in several newspapers and magazines, including the Wall Street Journal, and the Washington Post.

Articles

Equity Investment by Startup Board Members Can Attract New Capital

A frequent question from potential investors is, “How much of your own money have you invested?” A question that kills many an entrepreneur who does not understand how to answer it.

2018 Volume 21 Issue 1

By Craig R. Everett, PhD and Jim Casparie

Crafting a Strategic Financing Plan

The article sets out a strategic plan businesses may follow in order to increase their success rate in receiving external capital to fund their operations.

2014 Volume 17 Issue 2

By Chanel Curry-Brooks, John K. Paglia, PhD and Craig R. Everett, PhD

Private Businesses Predict Limited Growth for 2013

Near-term prospects for robust economic growth are restricted. The implied policy recommendation is to enhance loan guarantee programs for private firms with revenues of less than $5M.

2013 Volume 16 Issue 1

By Craig R. Everett, PhD and John K. Paglia, PhD