Decision Tree Analysis

Jay Buckley; Thomas J. Dudley, DBA

Journal Strategy Decision Tree Analysis

Decision Tree Analysis

Gerber & Phthalates Controversy

By Jay Buckley and Thomas J. Dudley, DBA

Strategy

A A A

This tree calculates the potential economic impact on Gerber based on the outcome of the CPSC investigation and whether Gerber takes a proactive or reactive approach. Outcomes are based on estimates of the gain or loss for each outcome and the anticipated likelihood that each scenario will occur. The most positive outcome, shown on the uppermost branch, results from a proactive approach to the issue by Gerber and a favorable report on phthalates by the Consumer Products Safety Commission. Enter new gain/loss estimates and/or probability estimates (must total 1) and click on “calculate” at lower left to test different scenarios.

back to article

Strategy

Authors of the article

Jay Buckley

Author's profile

Jay Buckley

Thomas J. Dudley, DBA

Author's profile

Thomas J. Dudley, DBA

Leadership is a Wicked Problem

In this article, the author clarifies the differences between those problems that can be solved—Tame Problems—and those that cannot—Wicked ones—and spells out the both the implications of these, and what can be done to deal with them.

By Joseph C. Bentley, PhD

Leadership, Management, Organizational Behavior

Strategies for Managing in the Age of Boycotts

Today’s consumers are subject to social pressure to support brands that are aligned with their personal values. When firms do not conform to their customer’s values, they often find themselves the target of boycotts. Managing in the age of boycotts is something firms need to pay attention to and understand how to manage.

By Jim Salas, PhD, Doreen E. Shanahan, MBA, PhD Candidate and Gabriel Gonzalez, PhD

Management, Marketing, Organizational Behavior, Strategy

Creating a Mentoring Program That Works

Growing interest in mentoring programs is largely due to the benefits mentoring provides to participants and their organizations. Mentoring can offer significant benefits in corporate settings. In this paper, we outline a process for how your organization—large or small—can create a mentoring program that meets your unique needs.

By Bennett E. Postlethwaite, PhD, MSc and Regan Harwell Schaffer, EdD, MA

Human Resources, Management, Organizational Behavior

Maximizing your Personal Virtual Presence

Drawing upon recent research, this article offers practical advice on two key elements of working in virtual settings: how to create and reinforce a trustworthy identity with people who do not know you well, and how you can overcome barriers to effective collaboration with physically distant others.

By Michael L. Williams, PhD, MS, Alan R. Dennis, PhD, MBA and C. Brad Crisp, PhD, MBA

Information Management/Technology (IT), Work-Life Balance

The Timing of Work

In the 21st century, with changing demographics, technology, and socio-cultural dimensions—adaptation of established norms is paramount for the optimal success of organizations and their human capital. This article offers perspectives on the 40-hour workweek for both organizations and employees.

By Carrie Gilligan, PhD, Joanna Leontaris, PhD and April L. Lopez, PhD

Human Resources, Management, Organizational Behavior, Work-Life Balance

How Audit Materiality is Material to You

One of the critical components of financial statements is the audit report. While audited financial statements are not perfect they should be “good enough” that the informed investor, having read the financial statements, has enough data to make knowledgeable decisions based on the firm’s history and its management’s handling of finances.

By Carolyn Ann Galantine, PhD, MA, CPA

Accounting / Finance / Investing, Business Law, Economics

Strategies for Managing in the Age of Boycotts

By Jim Salas, PhD, Doreen E. Shanahan, MBA, PhD Candidate and Gabriel Gonzalez, PhD

Management, Marketing, Organizational Behavior, Strategy

Leveraging Organizational Identity for Competitive Advantage

To create lasting strategic advantages, leaders need to consider how organizational identity, a more intangible and less mobile feature of the firm, may be used to create a sustainable competitive advantage.

By Sam Rockwell, MSOD, PhD

Leadership, Management, Marketing, Organizational Behavior, Strategy