Articles by Jody Brightman, PhD

Jody Brightman, PhD

Social Intelligence: The New Science of Success by Karl Albrecht

Albrecht’s Social Intelligence is a simple-to-read, yet thought-provoking response to Daniel Goleman’s 1995 bestseller, “Emotional Intelligence.”

- By Jody Brightman, PhD

Instant Appeal by Vicki Kunkel

Instant Appeal is a bubbly, densely packed compendium of fascinating observations about human behavior and hypotheses on how to market people, ideas, and things.

- By Jody Brightman, PhD

The Age Curve: How to Profit from the Coming Demographic Storm by Kenneth W. Gronbach

Some chapters are better developed than others, but the book’s story arc hinges on just one question: How will a good, well-meaning corporate giant beat the demographic curve?

- By Jody Brightman, PhD

The Leaders We Need: And What Makes Us Follow by Michael Maccoby

The best leader has a personality intelligence that recognizes, embraces, and resonates with the dominant social character of followers, according to the author.

- By Jody Brightman, PhD

FLIGHT PLAN: The Real Secret of Success by Brian Tracy

Tracy believes that achieving one’s goals is tantamount to a pilot filing a flight plan-he knows he will be off-course most of the time. Storms may drive him north or south, cloud cover might obscure his true position, and other pilots can force him to seek another course or crash, yet, almost always, a pilot reaches his goal.

- By Jody Brightman, PhD