Global Business Archives

Global digital strategy

The Internet and Globalization: Ten Tips to Building an Effective Digital Strategy for Global Success

What does the Internet, globalization, and digital media have in common and why does it matter to global organizations? This article evaluates the relationship.

By Luc Berlin


McDonalds-India

Learn to Expect the Unexpected in Global Retail Expansion

Taking a proven retail model and exporting it to a new country, often with a new set of competitors, a different language and culture, and unique shopper expectations, requires more than just market research before entry.

By Kenneth A. Fox, MBA


Stop the madness panel

VIDEO: Stop the Madness: A Recipe to Jump-Start the Global Economy

A panel of six Pepperdine faculty from the Graziadio School and the School of Public Policy discuss the global economy, which is at a “historic juncture.”

By Graziadio Business Review


Spoiled-Global exports

The Spoiled American

An underlying shortcoming exists that prevents U.S. companies from globalizing— U.S. companies and the managers and executives who run them are spoiled.

By Robert A. Coscarello, MBA


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Carl Schramm Talks Expeditionary Economics

Carl Schramm, President and CEO of the Kauffman Foundation, discusses his concept of expeditionary economics in this video interview.

By Linda A. Livingstone, PhD


Flag of China versus Flag of India

IT Outsourcing: China Grasps for the Lead

China, which plays a leading role in the outsourcing of manufacturing, is making strong headway in the information technology industry and may soon pose a major threat to India’s supremacy.

By Yunus Kathawala, PhD and Christoph Heeren


Man wearing Chinese flag

The Successful Expatriate Leader in China

The cultural dimensions of leadership—power distance, individualism, uncertainty avoidance, and masculinity—are important for the U.S. businessperson to recognize and apply while operating in China.

By Matthew Earnhardt


Commercial Banking and Treasury Management in Mexico

For today’s treasury professional, the Mexican banking market may offer a few new challenges, but many familiar products and services will be readily available.

By D.J. Masson, PHD, CTP, Cert ICM


flags

Commercial Banking in the U.S. Versus Canada

While banking in the U.S. and Canada are alike in many ways, there are also critical differences between banking laws, regulations, and practices.

By D.J. Masson, PHD, CTP, Cert ICM


To Tell or Not to Tell?

A relationship between disclosure decisions and cultural values is explored, followed by implications for creating organizational cultures that sustain learning and growth.

By Anthony J. Culpepper, EdD and J. Goosby Smith, PhD