Book Corner Archives

The Book Corner

The Book Corner

The Book Corner offers reviews by Graziadio School faculty and others for a variety of books on business topics.

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“Shaky Ground: The Strange Saga of the U.S. Mortgage Giants” by Bethany McLean

“Shaky Ground: The Strange Saga of the U.S. Mortgage Giants” by Bethany McLean

In “Shaky Ground” Bethany McLean explores what she believes to be one of the biggest unresolved issues remaining from the 2008 financial crisis

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“Beyond the Lean Revolution”By Deborah J. Nightingale & Jayakanth Srinivasan

“Beyond the Lean Revolution”By Deborah J. Nightingale & Jayakanth Srinivasan

In the big picture, it is up to the leadership team of a business to develop strategies that promote the key value propositions of the enterprise.

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“The Facilitator’s Fieldbook,” by Tom Justice and David W. Jamieson, PhD

“The Facilitator’s Fieldbook,” by Tom Justice and David W. Jamieson, PhD

The use of groups and teams has become increasingly prominent in business strategies and change efforts, and facilitation enables success to occur within such groups.

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“Keeping Up with the Quants” By Thomas H. Davenport and Jinho Kim

“Keeping Up with the Quants” By Thomas H. Davenport and Jinho Kim

This a translation from “quant” language to standard business English that offers insight to those who see “quants” as people who have a strange vocabulary.

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“AHA Moments in Talent Management” by Mark Allen

“AHA Moments in Talent Management” by Mark Allen

A fable about hiring, developing, retaining, and creating a culture that not only says, “People are our most valuable asset,” but shows how to put it into action.

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“Customer Experience 3.0” by John A. Goodman

“Customer Experience 3.0” by John A. Goodman

John Goodman offers a view of how industry will look at customers in the future. Goodman shows us the new world of the Customer Experience.

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“Capitalism at the Crossroads” by Stuart L. Hart

“Capitalism at the Crossroads” by Stuart L. Hart

In essence, in his new book Prof. Hart makes the case for two major strategic drivers: technology and Bottom of the Pyramid (BoP) approach.

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“Contagious: Why Things Catch On” by Jonah Berger

“Contagious: Why Things Catch On” by Jonah Berger

Jonah Berger, a marketing professor at Wharton, analyzes “Why Things Catch On” in a sort of Malcolm Gladwell approach to marketing analysis.

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“The Diversity Index” by Susan E. Reed

“The Diversity Index” by Susan E. Reed

In The Diversity Index, Reed raises one of the most critical issues facing managers today..what happens to the qualified female and traditional minority candidates?

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