Archive for February, 2010

Three Ideas for Taming the Whirlwind

I’m continually looking for ways to organize ideas, work, and activities, plus figure out how to prioritize and piece it all together. We all need a system that keeps us on top, rather than drowning in unfinished projects and lost to-do lists or sublimating what we really care about doing far beneath what has to get done.

February 20th, 2010 - By


Know Your Consumers First

Podcast provided by the Oomph! company. In this interview, Dr. Andrea Scott, Professor of Marketing at the Pepperdine University Graziadio School of Business and Management, explains the importance of market research and understanding consumer behavior when conducting a branding campaign. Dr. Scott earned her PhD from the University of South Florida and an MBA from Emory University. […]

February 15th, 2010 - By


Let’s Not Write Toyota’s Obituary Just Yet

The Los Angeles Times had been stalking Toyota for months about the runaway acceleration in some of the automaker’s models. Ordinarily, I  dismiss such articles as over-aggressive reporting or even Japan-bashing. But last week, events proved the LA Times to be correct. In a weekend report, the New York Times noted how Toyota had initially […]

February 1st, 2010 - By